The photos above represent a 10-year comparison!
As a busy mom of three in my mid-forties, there is little time for “self care” these days! Between baseball games and track meets, rarely do I get a break from the sun, let alone the time for extended skin treatments.
My demanding routines are one reason I am so grateful for having been introduced to IMAGE Skincare and the importance of taking care of your skin every.single.day. when I started my career at Cole’s Salon over 16 years ago!
Start Simple
When I first began at Cole’s Salon my skin was irritated, congested, and dehydrated from all the over-the-counter products that promised great results. Redness was often covered up with heavy makeup and it only accentuated my skin challenges. One of the first events I coordinated in my position was a meet and greet with our guests and founder of IMAGE Skincare, Janna Ronert. Throughout the planning and prep for the event our team of estheticians started talking with me about the clinical benefits of IMAGE. I was intrigued but skeptical. I started simple, investing in a hydrating cleanser and a moisturizer.
Refine as You Age
As my skin adjusted to IMAGE Skincare, my irritated, red skin cleared up. Over time, I developed a healthy foundation that I could maintain for younger-looking skin, and I have adjusted my routine over the years. Now in my mid-forties, I have added deeper hydration to my lineup. I include regular exfoliation to help with skin cell turnover. And in recent years I have incorporated retinol to fight aging. I love that with IMAGE you can work within their entire product line to customize the results you want. And our Cole’s estheticians do an amazing job of recommending a system that will work for your skin type.
Stick to the Routine
My system is still simple but effective. The investment is well worth the results I continue to see in my skin! In the morning I cleanse, add a serum that deeply hydrates my skin, then apply an SPF prior to my makeup routine. In evenings I cleanse and moisturize my skin, and then add IMAGE ORMEDIC Balancing Lip Enhancement Complex to focus on conditioning my lips overnight (game changer!!). Weekly, I build into my schedule the VITAL C Hydrating Enzyme Masque, usually on an evening when I have 30 minutes at the end of my night to unwind.
My one piece of advice for you? It’s never too early to have a good skin routine! I encourage you to book a complimentary consultation with one of our estheticians. You will not regret it! Start now and I promise you will love the future you even more!
Heather E. is Director of Team Development on our Corporate team. She joined the Cole’s Salon team in 2007.
New to developing a skincare routine? Our expert estheticians have you covered. Contact one of our six salon locations to schedule your complimentary skincare consultation or book a service right now. In the meantime, learn about skincare and esthetics and the best products for your age on our blog.
