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The Most Exciting Beauty Trends of 2021

Spring has sprung, and with its melting snow and warmer temps, there’s an irresistible urge to change up your beauty look—whether that’s with a fresh new hair color, a set of lash extensions or a fabulous shade of eyeshadow. Just as we always feel the need to go darker and richer with our color in the fall and winter, spring means light, bright and vibrant shades. Whatever you’re dreaming off this season, we can make it a reality together. If you need some inspiration, these are our favorite beauty trends for spring 2021.

It’s time to see red. 

Whether you choose copper, auburn, cherry or strawberry, adding a little red to your beauty routine will enliven your skin tone, make your eyes pop and give your overall look a boost. Red in all its facets is one of the biggest hair color trends of 2021, so don’t be afraid of this vibrant shade! There’s a red that works for you, and if you’re ready to take the color plunge—via highlights or all-over color—we’re here to help you find The One. Red also conveys the optimism that we’re feeling this season; it’s bright and warm, just like the dawn of a new day.

Channel your inner Prince and bring a little purple rain to your look. 

We’ve been loving pastel pink for a few years, but in 2021, it’s all about lavender, amethyst and violet. Purple is a serious vibe, but it doesn’t need to be intimidating. We can add a pop of purple under your top layers for a fun surprise or go all-over with a fanciful tone for a fairy princess look. 

Zoom-friendly lips. 

Since we’re all masked up these days, lipstick lovers aren’t rocking their favorite mattes and glosses as often. Lip stains have exploded in popularity for 2021 because they’re easy to wear under your mask when you head to Starbucks for your AM caffeine but polished and pretty for any video calls. Make your go-to lipstick do double duty by tapping it on gently like a stain or try one of Jane Iredale’s new shades. 

All about eyes. 

Let your eyes do the talking this spring with graphic liner looks or fun colorful shades that take your daily makeup look to the next level. Try a swipe of bright blue under your lash line for an eye-catching (see what we did there?) look or draw a thin line in your crease for a ‘60s-meets-2020s moment.

If eye makeup isn’t your thing, why not make your peepers the focus with perfectly polished and shaped brows (courtesy your favorite Cole’s esthetician, of course)? Visit us for a shaping and tint to make maintenance easy. Or splurge on a set of lash extensions for a fluttery, flirty look that will look as gorgeous on Zoom as it does during your AM getting ready routine. It’s an easy way to emphasize your eyes without spending a ton of time getting ready. (For lush lashes with less maintenance, we also offer RevitaLash serum.)

Nail these trendy shades.

Spring means it’s almost time for your toes to make their debut! Sandal season is upon us, so book that pedicure stat! This spring, we’re feeling greens, blue-greys, classic reds and ‘90s-esque browns, and getting creative with glitter and nail art for an extra something-something. Try a chocolate brown on your toes and a chic red on your nails for a sophisticated look, or rock the Pantone Colors of the Year as a mani-pedi and go yellow and grey. 

Get your glow on. 

Springtime skincare is all about fresh, gorgeous dewiness, as though you’ve been frolicking in a meadow. Book a facial to say “see ya” to winter dullness and dryness, and work with your Cole’s esthetician to find a few new products that will bring out your glow. Benefit-packed supplements are trending this year, and we’re loving our new Hush & Hush line to help you feel (and look!) your best all season long.

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